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Characteristics of an insert product placement as a part of marketing communication

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Citace článku v časopise:
KRAMOLIŠ, Jan a Martina KOPEČKOVÁ. Characteristics of an insert product placement as a part of marketing communication. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis [online]. 2014, vol. 62, iss. 4, s. 659-666. [cit. 2020-04-06]. ISSN 1211-8516. Dostupné z: http://acta.mendelu.cz/media/pdf/actaun_2014062040659.pdf.

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