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Achieving market performance via Industry 4.0 enabled dynamic marketing capability, sustainable human resource management, and circular product design

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Citace článku v časopise:
NAYAL, Kirti, Rakesh D. RAUT, Sachin Kumar MANGLA, Mukesh KUMAR, David TUČEK a Beáta GAVUROVÁ. Achieving market performance via Industry 4.0 enabled dynamic marketing capability, sustainable human resource management, and circular product design. Industrial Marketing Management [online]. 2023, vol. 115, s. 86-98. [cit. 2024-10-05]. ISSN 0019-8501. Dostupné z: https://www.sciencedirect.com/science/article/pii/S0019850123001797.

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