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Online identity theft on consumer purchase intention: A mediating role of online security and privacy concern

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dc.title Online identity theft on consumer purchase intention: A mediating role of online security and privacy concern en
dc.contributor.author Jibril, Abdul Bashiru
dc.contributor.author Kwarteng, Michael Adu
dc.contributor.author Nwaiwu, Fortune
dc.contributor.author Appiah-Nimo, Christina
dc.contributor.author Pilík, Michal
dc.contributor.author Chovancová, Miloslava
dc.relation.ispartof Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
dc.identifier.issn 0302-9743 Scopus Sources, Sherpa/RoMEO, JCR
dc.identifier.isbn 978-3-03-045001-4
dc.date.issued 2020
utb.relation.volume 12067 LNCS
dc.citation.spage 147
dc.citation.epage 158
dc.event.title 19th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2020
dc.event.location Skukuza
utb.event.state-en South Africa
utb.event.state-cs Jihoafrická republika
dc.event.sdate 2020-04-06
dc.event.edate 2020-04-08
dc.type conferenceObject
dc.language.iso en
dc.publisher Springer
dc.identifier.doi 10.1007/978-3-030-45002-1_13
dc.relation.uri https://link.springer.com/chapter/10.1007/978-3-030-45002-1_13
dc.subject emerging economy en
dc.subject Ghana en
dc.subject online identity theft en
dc.subject purchase intentions en
dc.subject security and privacy concern en
dc.description.abstract This study measures the influence of fear of financial loss (FOFL), fear of reputational damage (FORD), with the mediating effect of online security and privacy concern (OSPCON) towards online purchase intentions in an emerging economy’s context. Data was conveniently collected from University students of four of the public higher institutions in Ghana. Out of the 201 questionnaires distributed, 179 were eligible for analysis. A Quantitative methodological approach was adopted which relied on the Partial Least Square approach to Structural Equation Modelling (PLS-SEM) for the statistical analysis. Seemingly, FOFL and FORD constructs were not seen to be a significant direct predictor of online purchase intention. However, the mediating effect of OSPCON for both FOFL and FORD towards online purchase intention in the Ghanaian context was found to be significant, hence the mediated-hypotheses were supported. Nonetheless, we have highlighted the need for additional and further research taking a cue from the study’s limitations. The study contributes to our knowledge of how online identity theft practices lead to the unwillingness of online customers to embark on online transactions in an emerging economy, given the rampant outburst of online transactions in the developed world. The originality of this study is in the fact that it focuses on an emerging economy, which is under-researched. © 2020, IFIP International Federation for Information Processing. en
utb.faculty Faculty of Management and Economics
dc.identifier.uri http://hdl.handle.net/10563/1009713
utb.identifier.obdid 43881207
utb.identifier.scopus 2-s2.0-85084923727
utb.source d-scopus
dc.date.accessioned 2020-06-24T08:32:12Z
dc.date.available 2020-06-24T08:32:12Z
utb.contributor.internalauthor Jibril, Abdul Bashiru
utb.contributor.internalauthor Kwarteng, Michael Adu
utb.contributor.internalauthor Nwaiwu, Fortune
utb.contributor.internalauthor Appiah-Nimo, Christina
utb.contributor.internalauthor Pilík, Michal
utb.contributor.internalauthor Chovancová, Miloslava
utb.fulltext.affiliation Abdul Bashiru Jibril, Michael Adu Kwarteng, Fortune Nwaiwu, Christina Appiah-Nimo, Michal Pilik, Miloslava Chovancova Faculty of Management and Economics, Tomas Bata University in Zlin, Mostni 5139, 76001 Zlin, Czech Republic {Jibril,Kwarteng,Nwaiwu,Appiah-Nimo,Pilik, Chovancova}@utb.cz
utb.fulltext.dates -
utb.fulltext.sponsorship This work was supported by the Internal Grant Agency of FaME through TBU in Zlín No. IGA/FaME/2019/008; IGA/FaME/2020/002 and further by the financial support of research project NPU I no. MSMT-7778/2019 RVO - Digital Transformation and its Impact on Customer Behaviour and Business Processes in Traditional and Online markets.
utb.scopus.affiliation Faculty of Management and Economics, Tomas Bata University in Zlin, Mostni 5139, Zlin, 76001, Czech Republic
utb.fulltext.projects IGA/FaME/2019/008
utb.fulltext.projects IGA/FaME/2020/002
utb.fulltext.projects MSMT-7778/2019 RVO
utb.fulltext.faculty Faculty of Management and Economics
utb.fulltext.faculty Faculty of Management and Economics
utb.fulltext.faculty Faculty of Management and Economics
utb.fulltext.faculty Faculty of Management and Economics
utb.fulltext.faculty Faculty of Management and Economics
utb.fulltext.faculty Faculty of Management and Economics
utb.identifier.jel -
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