Specific features of the sound structure of radio advertising spots

Göttlichová, Marcela

dc.title	Specific features of the sound structure of radio advertising spots	en
dc.contributor.author	Göttlichová, Marcela
dc.relation.ispartof	Phonetics of Advertising in Terms of Perception Assessment
dc.identifier.isbn	978-80-7454-688-4
dc.date.issued	2017
dc.citation.spage	8
dc.citation.epage	73
dc.type	bookPart
dc.language.iso	en
dc.publisher	Nakladatelství UTB Zlíně
dc.relation.uri	https://nakladatelstvi.utb.cz/dd-product/the-phonetics-of-advertising-in-terms-of-perception-assessment/
utb.faculty	Faculty of Multimedia Communications
dc.identifier.uri	http://hdl.handle.net/10563/1009077
utb.identifier.wok	000479028600002
utb.source	c-wok
dc.date.accessioned	2019-09-19T07:56:15Z
dc.date.available	2019-09-19T07:56:15Z
utb.contributor.internalauthor	Göttlichová, Marcela
utb.wos.affiliation	[Gottlichova, Marcela] Tomas Bata Univ, Zlin, Czech Republic