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Use of corporate social responsibility for the sustainable development of organization

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dc.title Use of corporate social responsibility for the sustainable development of organization en
dc.contributor.author Saha, Anusua
dc.relation.ispartof 12th Annual International Bata Conference for Ph.D. Students and Young Researchers (DOKBAT)
dc.identifier.isbn 978-80-7454-592-4
dc.date.issued 2016
dc.citation.spage 336
dc.citation.epage 343
dc.event.title 12th Annual International Bata Conference for Ph.D. Students and Young Researchers (DOKBAT)
dc.event.location Zlín
utb.event.state-en Czech Republic
utb.event.state-cs Česká republika
dc.event.sdate 2016-04-28
dc.event.edate 2016-04-28
dc.type conferenceObject
dc.language.iso en
dc.publisher Tomas Bata University in Zlín
dc.identifier.doi 10.7441/dokbat.2016.35
dc.relation.uri http://dokbat.utb.cz/wp-content/uploads/DOKBAT2016.pdf
dc.subject sustainable development en
dc.subject Corporate Social Responsibility en
dc.subject Stakeholders en
dc.subject Social responsibility of enterprise en
dc.description.abstract The importance of Corporate Social Responsibility (CSR) is becoming an important criteria for the sustainable growth and development of organization. The principle of sustainable development and integration of the knowledge results in the entire change of socio-economic life. With the greater awareness of environmental and social awareness and more efficient communication, the companies responsibility goes beyond purely legal or profit related agenda into a more holistic approach which has gain new impetus. Organizations worldwide are adopting mission statement and governance activities related to corporate social responsibility (CSR) and sustainable development. The main objective of this paper; CSR is to embrace responsibility for the company's actions and encourage a positive impact through its activities on its environment, customers, employees and public stakeholders who are the major participants in increasing expectations for organizations to act in a more responsible and sustainable ways. The research aims to highlight issues linked to necessity of approaching in Indian companies which might bring a revolutionary difference when the companies starts to get the real idea of CSR and apply it in their firms. The objective of this paper is to examine the nature and extent of corporate social responsibility (CSR) initiatives undertaken by Indian companies and to study the relevance of CSR in business. en
utb.faculty Faculty of Management and Economics
dc.identifier.uri http://hdl.handle.net/10563/1008732
utb.identifier.rivid RIV/70883521:28120/16:43875229!RIV17-MSM-28120___
utb.identifier.obdid 43875963
utb.identifier.wok 000466741400035
utb.source d-wok
dc.date.accessioned 2019-08-07T12:05:27Z
dc.date.available 2019-08-07T12:05:27Z
utb.contributor.internalauthor Saha, Anusua
utb.fulltext.affiliation Anusua Saha Tomas Bata University in Zlin, Faculty of Management and Economics Nam. T.G. Masaryka 5555 76001 Zlin Mob: +420-776275502 E-mail : anusua08@yahoo.com
utb.fulltext.dates -
utb.wos.affiliation [Saha, Anusua] Tomas Bata Univ Zlin, Fac Econ & Management, Nam TG Masaryka 5555, Zlin 76001, Czech Republic
utb.fulltext.faculty Faculty of Management and Economics
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