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The growing importance of the practical application of corporate social responsibility in the management of companies in the Czech Republic

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dc.title The growing importance of the practical application of corporate social responsibility in the management of companies in the Czech Republic en
dc.contributor.author Briš, Petr
dc.contributor.author Svoboda (ÚFÚ), Jiří
dc.contributor.author Brišová, Hana
dc.relation.ispartof Journal of Competitiveness
dc.identifier.issn 1804-171X Scopus Sources, Sherpa/RoMEO, JCR
dc.identifier.issn 1804-1728 Scopus Sources, Sherpa/RoMEO, JCR
dc.date.issued 2013
utb.relation.volume 5
utb.relation.issue 2
dc.citation.spage 124
dc.citation.epage 138
dc.type article
dc.language.iso en
dc.publisher Tomas Bata University in Zlín
dc.publisher Univerzita Tomáše Bati ve Zlíně (UTB) cs
dc.identifier.doi 10.7441/joc.2013.02.09
dc.relation.uri https://www.cjournal.cz/index.php?hid=clanek&bid=archiv&cid=138&cp=
dc.subject Corporate Social Responsibility en
dc.subject Baťa en
dc.subject Zlín en
dc.subject shareholders en
dc.subject research en
dc.subject quality en
dc.subject management en
dc.description.abstract The paper is aimed at researching the issue of Corporate Social Responsibility (hereinafter “CSR”) in the Czech Republic (hereinafter “CR”). Social responsibility is now an integral part of integrated business management. It has a long tradition in the Czech Republic, because one of the most prominent businessmen of the 20th century – a Czech entrepreneur, Tomas Bata - began to apply CSR in his plants around the world in the first half of the last century. Currently, the issue of CSR becomes increasingly important. There is an integration of positive attitudes, practices or programs into company’s business strategy at the top management level. We follow a shift in management focus from the level of “profit only” to a wider view in the context of the three P’s - people - planet - profit. This involves the functioning of the organization with regard to the so called triple - bottom - line, when the company focuses not only on economic growth, but also on environmental and social aspects of its activities. The main objective of the paper is to analyze the current state of CSR in the Czech Republic on the basis of quantitative research (approx. 100 organizations were approached) and compare it with an analysis from 2004. The conclusion summarizes the approaches of managers to the issue of CSR in the CR, including some trends. en
utb.faculty Faculty of Management and Economics
dc.identifier.uri http://hdl.handle.net/10563/1007062
utb.identifier.rivid RIV/70883521:28120/13:43870864!RIV14-MSM-28120___
utb.identifier.obdid 43871190
utb.identifier.wok 000435292600009
utb.source j-orig
dc.date.accessioned 2017-07-25T08:54:52Z
dc.date.available 2017-07-25T08:54:52Z
dc.rights Attribution 4.0 International
dc.rights.uri https://creativecommons.org/licenses/by/4.0/
dc.rights.access openAccess
utb.contributor.internalauthor Briš, Petr
utb.contributor.internalauthor Svoboda (ÚFÚ), Jiří
utb.fulltext.affiliation doc. Ing. Petr Briš, CSc. Tomas Bata University in Zlín, Faculty of Management and Economics Mostní 5139, 76001 Zlín, Czech Republic Email: bris@fame.utb.cz Ing. Jiří Svoboda, PhD. Tomas Bata University in Zlín, Faculty of Management and Economics Mostní 5139, 76001 Zlín, Czech Republic Ing. Hana Brišová Higher Professional School of Business náměstí T. G. Masaryka 3669, 761 57 Zlín, Czech Republic
utb.fulltext.dates -
utb.fulltext.sponsorship -
utb.wos.affiliation [Bris, Petr; Svoboda, Jiri] Tomas Bata Univ Zlin, Fac Management & Econ, Mostni 5139, Zlin 76001, Czech Republic; [Brisova, Hana] Higher Profess Sch Business, Zlin 76157, Czech Republic
utb.fulltext.projects -
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Attribution 4.0 International Except where otherwise noted, this item's license is described as Attribution 4.0 International