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Browsing by Subject "brand building"

Now showing items 1-6 of 6

Comparison of Chinese-Czech name culture: An influence of culture on brand building

Guo, Yiying (Technická univerzita v Liberci, Ekonomická fakulta, 2009)
Influence of marketing communication tools on brand building in the context of marketing management and corporate prosperity

Jurášková, Olga; Juříková, Martina; Čočková, Romana (Springer Science and Business Media B.V., 2017)
Product placement: A smart marketing tool shifting a company to the next competitive level

Kramoliš, Jan; Kopečková, Martina (Tomas Bata University in ZlínUniverzita Tomáše Bati ve Zlíně (UTB), 2013)
The quality of university teachers as one of the tools of image building

Kocourek, Josef; Čočková, Romana (International Business Information Management Association (IBIMA), 2017)
Significant parameters in brand building of a university

Juříková, Martina; Jurášková, Olga; Kocourek, Josef; Kovářová, Kristýna (Univerzita sv. Cyrila a Metoda v Trnave, 2016)
Student projects as a tool of university PR and brand building

Pavelka, Jiří (Future Acad, 2019)

Now showing items 1-6 of 6

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