Publikace UTB
Repozitář publikační činnosti UTB

Marketing in Czech firms: 1999-2003

Repozitář DSpace/Manakin


Find Full text Export to RefWorks
   


Soubory tohoto záznamu

Citace ČSN ISO 690:2011

Citace článku v časopise:
KLOUDOVÁ, Jitka, Dominic MEDWAY a John W. BYROM. Marketing in Czech firms: 1999-2003. Management Research News. 2004, vol. 27, iss. 1-2, s. 43-55. ISSN 0140-9174.

Tyto citace vytvořil software a mohou obsahovat chyby. Pro ověření přesnosti si nastudujte příslušnou citační normu nebo příručku.

Související články

  1. Ronald, Savitt: "Understanding marketing development in the Czech Republic" European Journal of Marketing 35.11/12 (2001) 1386-1399.
  2. Echikson, William: "From Marx to the market in five years." Christian Science Monitor 89.120 (1997) 6.
  3. Benet, Suzeanne B. B: "Assessing Czech consumers' reactions to western marketing practices: A conjoint approach" Journal of business research 36.2 (1996) 189-198.
  4. Bitzenis, A: "Globalization and the integration-assisted transition in central and eastern European economies" Journal of economic issues 41.2 (2007) 427-434.
  5. True, Jacqui: "Expanding markets and marketing gender: the integration of the postsocialist Czech Republic" Review of International Political Economy 6.3 (1999) 360-389.
  6. Ingwerson, Marshall: "Rushing to capitalism, Estonia trounces its ex-Soviet mates." Christian Science Monitor 88.187 (1996) 1.
  7. Leonidas, Hatzithomas: "The Effects of Culture and Product Type on the Use of Humor in Greek TV Advertising: An Application of Speck's Humorous Message Taxonomy." Journal of current issues and research in advertising 31.1 (2009) 43-61.
  8. Pribova, Ronald: "Attitudes of Czech managers towards markets and marketing" International Marketing Review 12.5 (1995) 60-71.
  9. Berger, Allen N.: "Obstacles to a global banking system: "Old Europe" versus "New Europe"" Journal of banking & finance 31.7 (2007) 1955-1973.
  10. Kirchler, Erich: "Nationalism and patriotism as determinants of European identity and attitudes towards the euro." The Journal of socio-economics 32.6 (2003) 685-700.