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<title>Fakulta multimediálních komunikací</title>
<link>http://hdl.handle.net/10563/1001723</link>
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<pubDate>Sat, 10 Oct 2026 05:37:48 GMT</pubDate>
<dc:date>2026-10-10T05:37:48Z</dc:date>
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<title>Muzea bez bariér</title>
<link>http://hdl.handle.net/10563/1012859</link>
<description>Muzea bez bariér; Museums without barriers
Juříková, Martina; Kocourek, Josef
This paper presents the methodology and the results to date of the Museums Without Barriers project, which aims to strengthen the involvement of people with specific learning disabilities, particularly dyslexia, in the museum and gallery environment. The research focuses on young Generation Z adults, applying a combination of innovative qualitative methods, including semi-structured interviews, eye-tracking studies and design thinking approaches. The project deliverables include a model solution for inclusive visual communication, which contributes to increasing the accessibility and user-friendliness of cultural institutions for selected groups of visitors.
</description>
<pubDate>Wed, 01 Jan 2025 00:00:00 GMT</pubDate>
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<dc:date>2025-01-01T00:00:00Z</dc:date>
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<title>Proč a jak zpřístupňovat muzea osobám se specifickými poruchami učení</title>
<link>http://hdl.handle.net/10563/1012860</link>
<description>Proč a jak zpřístupňovat muzea osobám se specifickými poruchami učení; Why and how to make museums accessible to people with specific learning disorders
Vázalová Gartnerová, Eva; Ovčáčková, Jana; Zábojová, Romana
The Museums Without Barriers project brings together a collection of expert contributions and research findings that focus on the accessibility of museums and galleries for people with specific learning disabilities, particularly dyslexia, ADHD, dysgraphia and dyspraxia. The topic is considered in a broader context – not only as a question of physical barriers, but also of cognitive, linguistic and social barriers that can affect the visitor experience. The text presents the concept of a museum as a ‘third place’ – a space for dialogue, sharing and social inclusion – and shows how the principles of inclusive design and participation can contribute to greater openness in cultural institutions. Based on the Museum Without Barriers project pursued by the Faculty of Multimedia Communications at TBU in Zlín and the Gočár Gallery, the text summarises the main research findings, international examples of good practice and specific recommendations for museum and gallery operations. It further emphasises that rather than being a marginal issue, accessibility is a measure of quality of any cultural institution. Inclusion and universal design are a way to create an environment that is understandable, safe and inspiring for all visitors, regardless of their abilities or learning style.
</description>
<pubDate>Wed, 01 Jan 2025 00:00:00 GMT</pubDate>
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<dc:date>2025-01-01T00:00:00Z</dc:date>
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<title>Komunikace bez bariér</title>
<link>http://hdl.handle.net/10563/1012861</link>
<description>Komunikace bez bariér
Nováková, Markéta
The paper tackles the issue of accessible communication in cultural institutions, especially museums and galleries, presenting it as a key component of an inclusive approach to visitors. Based on qualitative research conducted among seniors and people with sensory disabilities, it highlights the most common barriers in the online environment, ranging from missing alternative texts to illegible contrasts and unclear information about admission fees. The text provides specific recommendations on how these barriers can be removed and how accessibility needs to be understood not only as a technical necessity, but rather as part of the institution’s value communication. Accessible communication is not seen only as a tool for people with disabilities, but as a principle that facilitates orientation and improves user experience for all visitors.
</description>
<pubDate>Wed, 01 Jan 2025 00:00:00 GMT</pubDate>
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<dc:date>2025-01-01T00:00:00Z</dc:date>
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<title>Building a smart system of pilgrimage tourism through a mobile application for Mary's Way in Slovakia</title>
<link>http://hdl.handle.net/10563/1012426</link>
<description>Building a smart system of pilgrimage tourism through a mobile application for Mary's Way in Slovakia
Šramová, Blandína; Deptová, Tatiana
The paper is focused on the example of one pilgrimage route, “Way of Mary”, in the field of building pilgrimage tourism in Slovakia within the rurAllure project supported by the European Commission, Horizon 2020. Smart tourism and slow tourism combined with pilgrimage is one of the attractive options that respond to the demands of today’s customers. One smart pilgrimage tourism approach is creating a mobile application developed within the project that emphasises a personalised approach. The research findings based on content analysis pointed to five key themes that form the core of the mobile application’s appeal to pilgrimage tourists. There are: (1) pilgrimage sites, (2) natural heritage sites, (3) ethnographic and cultural attractions, (4) experiential spots, and (5) narratives. The platform developed as part of the rurAllure project will provide pilgrims with unique and interactive opportunities to explore the pilgrimage routes in a new and enriching way and encourage a smart, sustainable, slow, and customer-oriented approach.
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<pubDate>Wed, 01 Jan 2025 00:00:00 GMT</pubDate>
<guid isPermaLink="false">http://hdl.handle.net/10563/1012426</guid>
<dc:date>2025-01-01T00:00:00Z</dc:date>
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