Prohlížení dle předmětu "brand personality"

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Examining the influence of brand personality dimension on consumer buying decision: evidence from Ghana

Attor, Cleophas; Jibril, Abdul Bashiru; Amoah, John; Chovancová, Miloslava (Sciendo, 2022)
The influence of social media on brand personality towards consumer purchase intention in the telecom industry: A conceptual study

Attor, Cleophas; Jibril, Abdul Bashiru; Chovancová, Miloslava; Korantwi-Barimah, Justice Solomon; Adzovie, Daniel Edem (Academic Conferences and Publishing International Limited, 2021)

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