A study on the positive impact of eWOM in eco-tourism destinations of Vietnam

Hoang, Duc Sinh; Dey, Sandeep Kumar; Nguyen, Thi Tuong Vy; Tučková, Zuzana

dc.title	A study on the positive impact of eWOM in eco-tourism destinations of Vietnam	en
dc.contributor.author	Hoang, Duc Sinh
dc.contributor.author	Dey, Sandeep Kumar
dc.contributor.author	Nguyen, Thi Tuong Vy
dc.contributor.author	Tučková, Zuzana
dc.relation.ispartof	Proceedings of the International Conference on Tourism Research
dc.identifier.issn	2516-3604 Scopus Sources, Sherpa/RoMEO, JCR
dc.identifier.issn	2516-3612 Scopus Sources, Sherpa/RoMEO, JCR
dc.identifier.isbn	978-191458732-0
dc.date.issued	2022
utb.relation.volume	15
utb.relation.issue	1
dc.citation.spage	157
dc.citation.epage	166
dc.event.title	5th International Conference on Tourism Research, ICTR 2022
dc.event.location	Porto
utb.event.state-en	Portugal
utb.event.state-cs	Portugalsko
dc.event.sdate	2022-05-19
dc.event.edate	2022-05-20
dc.type	conferenceObject
dc.language.iso	en
dc.publisher	Academic Conferences and Publishing International Limited
dc.identifier.doi	10.34190/ictr.15.1.134
dc.relation.uri	https://papers.academic-conferences.org/index.php/ictr/article/view/134
dc.relation.uri	https://papers.academic-conferences.org/index.php/ictr/article/view/134/291
dc.relation.uri	https://doi.org/10.34190/ictr.15.1.134
dc.subject	carbon-neutral	en
dc.subject	e-WOM	en
dc.subject	eco-tourism destinations	en
dc.subject	positive reviews	en
dc.subject	travel forums	en
dc.description.abstract	This research study focuses on the positive impact of eWOM in determining the selection of eco-tourism destinations. A positive review of tourism destinations has significant images, content and experience. Its natural beauty, environment-friendly practices, sustainability, and other factors determine an eco-tourism destination. The paper's findings suggest that tourists research before selecting a destination. An honest review of a previous consumer has more impact on a potential customer. Travellers opt for online and offline media to judge the authenticity of the destination. This research paper also examines how electronic word of mouth (e-WOM) impacts the tourists' decision to select and visit eco-friendly destinations?	en
utb.faculty	Faculty of Management and Economics
dc.identifier.uri	http://hdl.handle.net/10563/1011863
utb.identifier.obdid	43883587
utb.identifier.scopus	2-s2.0-85176087755
utb.source	d-scopus
dc.date.accessioned	2024-02-14T13:51:53Z
dc.date.available	2024-02-14T13:51:53Z
dc.rights	Attribution-NonCommercial-NoDerivatives 4.0 International
dc.rights.uri	http://creativecommons.org/licenses/by-nc-nd/4.0/
dc.rights.access	openAccess
utb.contributor.internalauthor	Hoang, Duc Sinh
utb.contributor.internalauthor	Dey, Sandeep Kumar
utb.contributor.internalauthor	Nguyen, Thi Tuong Vy
utb.contributor.internalauthor	Tučková, Zuzana
utb.fulltext.sponsorship	-
utb.scopus.affiliation	Tomas Bata University in Zlin, Faculty of Management and Economics, Czech Republic; Ho Chi Minh City University of Foreign Languages – Information Technology, Viet Nam
utb.fulltext.projects	-