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Brief as a prerequisite for a successful solution to a creative project

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dc.title Brief as a prerequisite for a successful solution to a creative project en
dc.contributor.author Soukalová, Radomila
dc.relation.ispartof Turkish Online Journal of Educational Technology
dc.identifier.issn 2146-7242 Scopus Sources, Sherpa/RoMEO, JCR
dc.date.issued 2017
utb.relation.volume 2017
utb.relation.issue October Special Issue INTE
dc.citation.spage 449
dc.citation.epage 456
dc.type article
dc.language.iso en
dc.publisher Sakarya University
dc.relation.uri https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=&ved=2ahUKEwib5dq4kMLqAhVPURUIHVvzBL0QFjANegQIBBAB&url=https%3A%2F%2Firis.unipa.it%2Fbitstream%2F10447%2F249513%2F1%2F2017_10_1.pdf&usg=AOvVaw3qTfe7qRxPM4PEBSSC_Q82
dc.subject Archetype in project management en
dc.subject Creative innovation processes en
dc.subject Critical places en
dc.subject Meaning of brief en
dc.subject Project management rules en
dc.subject Qualitative questioning en
dc.subject Transfer to practice en
dc.description.abstract The presented study discusses the importance of managing creative innovation processes, their understanding, effectiveness and subsequent transfer to real life. The development of concrete creative innovation processes has been observed by high-school students who actively participate in the realization of creative innovations. The aim of the study is to find and identify critical factors within the entire creative process, i.e. from assignment - brief, through individual creative artistic process to individual outputs. Goal setting is based on the assumption that the structure, quality and content of the brief is a prerequisite for a successful solution. Comparing inputs and outputs of these projects and finding answers to identified research questions, which areas of project solution are problematic (e.g. whether wording or student approach or other aspect) is also an integral part of this study. A qualitative questionnaire survey with narrative elements was used to examine the progress of sub-creative projects, the evaluation of which is done through thematic and content analysis. Conclusions resulting from qualitative research are confronted with general project management rules, and findings will be the basis for identifying critical locations in designing creative projects. The ambition of the author is to confront the conclusions with system archetypes in relation to project management. © The Turkish Online Journal of Educational Technology. en
utb.faculty Faculty of Multimedia Communications
dc.identifier.uri http://hdl.handle.net/10563/1009786
utb.identifier.obdid 43877314
utb.identifier.scopus 2-s2.0-85048431156
utb.source j-scopus
dc.date.accessioned 2020-07-10T13:51:22Z
dc.date.available 2020-07-10T13:51:22Z
utb.contributor.internalauthor Soukalová, Radomila
utb.scopus.affiliation Faculty of multimedia communications Tomas, Bata University in Zlin, Czech Republic
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