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Consumer perception of social media marketing of online second-hand goods: Do risks matter?

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ČSN ISO 690:2011 citation

Citace článku v konferenčním sborníku:
KWARTENG, Michael Adu, Abdul Bashiru JIBRIL, Nikola VYKYDALOVÁ, Michal PILÍK a Eva JUŘIČKOVÁ. Consumer perception of social media marketing of online second-hand goods: Do risks matter?. In: Proceedings of the 6th European Conference on Social Media, ECSM 2019 [online]. Brighton: Academic Conferences and Publishing International (ACPI), 2019, s. 8-15.

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