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Návrh koncepce strategického řízení ve firmě Greiner, plastové obaly s.r.o.

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dc.title Návrh koncepce strategického řízení ve firmě Greiner, plastové obaly s.r.o. cs
dc.title Suggested Conception of the Strategic Management Process in Greiner, plastové obaly (Plastic Packaging), s.r.o. with a View to its competitive Priorities en
dc.contributor.author Kubík, Josef
dc.contributor.author Benda, Ivo
dc.relation.ispartof Internationales Management in den Markten Mittel- und Osteuropas
dc.identifier.isbn 3-87988-856-6
dc.date.issued 2004
dc.citation.spage 291
dc.citation.epage 300
dc.event.location Munich
utb.event.state-en Germany
utb.event.state-cs Německo
dc.type bookPart
dc.language.iso en
dc.publisher Rainer Hampl Verlag Mnichov
dc.subject This paper is based on direct research activities of the team charged with resolving the subsidiarity task of: The Role of Marketing in a Strategy for Achieving Competitive Ability and Competitive Advantage in Enterpreneurial Entities en
dc.description.abstract Tento článek je založen na přímém výzkumu týmu, jehož úkolem je rozhodnutí napomoci úloze: Role marketingu ve strategii dosažení konkurenční schopnosti a konkurenční výhody u podnikatelských jednotek. cs
dc.description.abstract This paper is based on direct research activities of the team charged with resolving the subsidiarity task of: The Role of Marketing in a Strategy for Achieving Competitive Ability and Competitive Advantage in Enterpreneurial Entities. en
utb.faculty Faculty of Management and Economics
dc.identifier.uri http://hdl.handle.net/10563/1006149
utb.identifier.rivid RIV/70883521:28120/04:63502127!RIV/2005/MSM/281205/N
utb.source c-riv
dc.date.accessioned 2016-04-28T10:37:51Z
dc.date.available 2016-04-28T10:37:51Z
dc.description.sponsorship Z(MSM 265300021)
utb.identifier.utb-sysno 62741
utb.contributor.internalauthor Kubík, Josef
utb.contributor.internalauthor Benda, Ivo
riv.obor AH
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